PRESS RELEASE

Deliciously creamy mash, mouth-watering jackets, and moreishly crunchy roasties - all easily made to perfection using just one potato, the super Rooster potato. Now available throughout the UK, this extraordinarily versatile, reliable, tasty and wholesome, potato is suitable for virtually any cooking method, so it’s no wonder it is the UK’s most popular branded potato variety and has won a Scottish Food and Drink Excellence Award. With its unique characteristics and flavoursome qualities, the Rooster really is the perfect choice for all the family’s favourite dishes. Once you’ve tasted Roosters, no other potato will compare! Underneath its glossy red skin lies wholesome creamy flesh that is a source of amongst other nutrients, vitamin B6, vitamin C, fibre and good carbohydrates that will keep you feeling full for longer. What’s more you can buy Organic Roosters too! Whichever you choose, Roosters are so convenient and they taste delicious whether they are boiled, steamed, mashed, baked, deep-fried or sautéed - it really is the all-singing and all-dancing potato! Roosters are available all year round so you can put those hunger pangs at bay whether you fancy a light summery lunch in the garden or a hearty winter dinner by the fire. Roosters make the perfect potato rosti, deliciously hearty soups, winter warming hot pots, summer salads or the perfect accompaniment to any meal. Top chef’s Andrew Fairlie and Michel Roux have both developed a fantastic range of inspiring Rooster potato recipes suitable for both that extra special occasion or for a quick tasty dinner, visit www.albert-bartlett.co.uk to find out more.