Described as an "uber tuber" by The Independent, the Rooster is giving the phrase 'hot potato' a whole new meaning. It's not only Ireland’s most popular potato variety, it is fast becoming a runaway best seller in mainland Britain too. Easily distinguished by its red skin and shallow 'eyes', it is extraordinarily versatile: you can boil, bake, steam, chip, roast or fry it, as the recipes you'll find on this website bear witness.
Initially, this red-skinned all-rounder was only available in Scotland but our spud’s sales have been so encouraging that supermarket chains decided to make the Rooster available nationally. |
Product 2005', not to mention also taking first in class as 'Best Healthy Eating Marketing Campaign 2005'.